MGA Digital Media Manager
About the MGA:
Founded in 1901, the Minnesota Golf Association is the governing body over amateur golf in the state, responsible for administering the Rules of Golf, and committed to uphold and promote the game of golf and its values for all golfers in Minnesota. The MGA conducts 23 major amateur championships and 14 USGA qualifying events each year. Thanks to the support of its member clubs and associate members, and the efforts of its volunteers and staff, the MGA provides a variety of services such as handicapping, course rating and measuring, an online golf news and information resource, mngolf.org, and an official publication, Minnesota Golfer magazine, which benefits all golfers throughout Minnesota.
Position Summary:
The MGA is looking to hire a digital media manager to build our social media presence and enhance our existing digital content/presence to help drive membership growth. Our goals are to elevate our presence with a more human-interest focus, improve engagement, and implement a strategy to increase our brand following and awareness.
Requirements:
- Working knowledge of social media platforms including Instagram, Facebook, TikTok, YouTube, and emerging platforms. Strong videography and video editing skills for social is highly valued.
- Ability to adapt to evolving social media trends and algorithms.
- Copywriting skills that are engaging and align with our brand voice and tone.
- Proactive mindset and ability to work both independently and collaboratively.
- Flexible work hours to accommodate attendance at championships and MGA events.
- Knowledge or interest in golf and sports required.
- This position does not have a fixed work location, rather it will require travel to different work sites.
General Duties:
- Develop and implement social media strategies to enhance our brand presence, improve engagement, and increase followers to drive visitors to our website and join the MGA.
- Day-to-day management of social media platforms; posting stories/highlights, reposting, engaging with followers and responding to comments and direct messages.
- Attend MGA championships and events to capture and post real-time content to share across platforms and stories.
- Repurpose existing content (magazine, news, photos) across social media channels.
- Develop and manage a social media calendar that aligns with our objectives and goals.
- Develop and implement social media processes by incorporating new and existing tools and systems for efficient planning, posting, managing, and analyzing.
- Drive email marketing efforts by creating customer journeys for active and inactive members to drive membership.
- Assist in managing all digital assets.
Compensation & Benefits:
- Base salary commensurate with qualifications and experience
- Full benefits package including medical and dental (vision is optional)
- Paid vacation and holidays
- 401(k) plan with company matching
- Mileage and cell phone reimbursement
- Association logo apparel provided
Deadline:
Open until filled; if you are interested, apply now.
Questions?
Contact Warren P. Ryan, wp@mngolf.org, or (952) 345-3966.
To apply for this job complete our online application.
Online Application